HENNESSY ARTISTRY: Unparalleled Blend of Music and Talent in Store for Series of Intimate Event Experiences Kicking Off in September Curated by Common & The Roots
Hennessy, the bestselling Cognac in the world and one of the most celebrated and storied brands in history, today announces the fourth annual edition of the acclaimed Hennessy Artistry series, a four-city slate of musical performances that promise to deliver an electrifying experience of unexpected blends: musical, artistic, cultural — and flavorful.
Hennessy Artistry events will be both curated and headlined by hip-hop impresario Common, with The Roots — named one of the “greatest live acts in the world” by Rolling Stone — also appearing as the house band. Hosted exclusively by Hennessy, each night will feature a unique blend of performers and collaborators ranging from up-and-coming talent to cameos by iconic special guests.
Says Common: “Hennessy is the master of blending, and Artistry, is all about artistic blends of music genre, culture and style. The lineup is coming together nicely. The Roots and I are really collaborating to create a musical blend of talent that will do Artistry justice. We are planning some surprises as well, it should be quite an experience and I am thrilled to be a part of it.”
Says Hennessy SVP Andy Glaser: “Our vision is for each event to be a blend of musical, artistic, and cultural experiences that give our brand’s fans a once in a lifetime experience — a memorable legacy that will remain synonymous with Hennessy.”
The schedule of events is as follows:
The Shrine, CHICAGO SEPTEMBER 12 The Velvet Room, ATLANTA SEPTEMBER 19 The Corinthian, HOUSTON OCTOBER 3 "HALO" NEW YORK @ Terminal 5 OCTOBER 7
Marked by the core principles of discovery, creativity, and self-expression, Hennessy Artistry has been lauded worldwide as a showcase a broad range of talent, from local performers, to iconic artists such as Kanye West and LL Cool J, and rapidly rising superstars such as Ne-Yo, the curator of the 2007 series.
To date the Hennessy Artistry series has highlighted the art of blending at dozens of events around the world — from Stuttgart to Sydney and from Hong Kong to Hanoi in just the past 12 months alone.
About Hennessy:
Hennessy is imported and distributed in the U.S. by Moet Hennessy USA. and is a subsidiary of LVMH (Moet Hennessy-Louis Vuitton). Hennessy distills, ages and blends a full range of marques, including Hennessy V.S, Privilege V.S.O.P, Hennessy Black, X.O, Paradis and Richard Hennessy.
Information & Photos courtesy of: http://www.shorefire.com/clients/hennessyartistry/
Editor’s Notes:
I’m including this video of the Hennessy Artistry Tour for your viewing enjoyment:
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